IG REELS SHOWCASING INTERESTING SPACES
KINOPIO OFFICE HOURS
feature requests
growth + partnership ideas
what’s next for kinopio
* Free accounts for Creative Independent + Collab proposal * Free accounts for Creative Mornings (https://creativemornings.com/talks/upcoming?kind=fieldtrip * Free accounts for The Slow Factory
Partnerships / Collaborations / Outreach
New Tagline
New Tagline:
“Spatial thinking for building ideas and solving problems”
Is this still describing the vision we want for the product? what are other taglines ideas to bring the right kind of audience to the product and reflect the vision for Kinopio?
- Add other taglines:
TAGLINE
- Digital Products that Prioritize Joy - Bringing Soft back to Software - Creative Independents - The Process - Show your Journals
SOCIAL MEDIA
What topics can we cover on the blog + talks (weekly / monthly)?
Linkedin (?)
Tiktok (?)
IG
Writers who take ideas from conception to
“Knowledge workers” who are frequently communicating their ideas to others
User persona
- BLOG - BULLETIN - TWITTER / MASTODON - TWITTER SPACES - DISCORD VOICE CHAT
Who is a Kinopio power user / describe the persona.
Main Channels
journalling / cataloguing / self-reflection / collaborating / self-improvement / productivity aesthetics / digital cuteness / art / crafts / academic research / personal knowledge management / stationery / mooboarding / storyboarding / collecting / keeping a diary / visionboarding / storytelling /
What are the main interests of our users and new users we want to bring in?
* Current Kinopio users * Audience on Twitter / Mastodon who are not familiar with Kinopio yet * Bulletin readers
WHO IS THE TARGET AUDIENCE?
* Increase Kinopio’s brand awareness * Grow the number of users from 10K to 50K within 6 months. * Grow the number of paid subcribers from 300 to 3000 within 6 months * Make Kinopio recognizable as the go-to app for: * Personal reflections / brainstorming * Visual journalling / moodboarding
OUR GOALS